Archive for the ‘Sales’ Category

How To Kill Your Business By Making It Complex

Background A couple of years ago at Webnet IT, I noticed an opportunity in the Tokyo IT support market. The global downturn had sealed up headcount at most companies, so very few companies were hiring. The result was plenty of highly qualified, experienced IT professionals looking for jobs, and we were getting far more job [...]

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MakeLeaps ACCJ Speech – “How To Fund a Company Without Investors or Capital”

On the 4th of October, Paul and I went to the American Chamber of Commerce Japan (ACCJ) office to do a speech titled “How to Fund a Company Without Investors or Capital”. We were invited by Doug Jackson of FreshEyes.jp, who hosts the ACCJ Independent Business Committee. When we arrived to do early setup, we [...]

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Using Analogies To Help You Easily Sell Your Product Or Service

The ability to sell your product or service, often comes down to your ability to communicate complex concepts in a way that gives your customer an easy and innate understanding of the value that it will provide to them. An analogy can be one of the most effective ways to do this, by reducing a [...]

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